When it comes to spam, we’re approaching an inflection point. The latest stats from spam filtering firm Brightmail show that by February a whopping 41% of all e-mail was spam. We are, as John Edward is wont to say, about to cross over. At the current rate of growth, it won’t be long before more than half of all e-mail messages are unsolicited commercial e-mail.
Put another way, fully half of your time perusing your inbox will be spent with messages you didn’t ask for, don’t want, and may find offensive.
Many people have already passed that point. Two years ago, I recounted how spam had become the final refuge of desperate companies. One year ago, I documented how spam had so overwhelmed two of my long-time e-mail addresses that it rendered them useless.
This year, I watch in amazement as lawmakers and direct marketers bicker while the tsunami slowly approaches the populated shore. To wit: Continue reading The spam inflection point