Media/Tech in review: All media are digital, now

Disneyland’s Star Tours, kept current thanks to digital “new magic.” (Frank Catalano Photo)

Media are plural. That may seem like an obvious grammatical observation. But when people talk about “the media,” odds are they are combining many applications and formats in their minds: news, entertainment, fine art, informational, video, audio, text, and other criss-crossing slices of the “media” pie.

Each individual medium format and application is increasingly digital. And that was a transition I explored throughout 2018 in the limited-run GeekWire column, Media/Tech.

As the summary on each installment put it, “This series … examines the evolution of digital content, from creation to consumption, and the technology transforming it.” Or as I liked to think of it in my author’s bio, the column covered, “the convergence of media & technology (as delivered by smart speaker, VR goggle, social media, AI algorithm or quaint airwaves).”

In 18 columns, I dug into everything from technologies to practice. It started in February with the founding of a lab to invent the future of media, and ended in September with election survival advice for online news consumers.

Five of my favorite topics, and highlights from each?

Original Amazon Echo, Amazon Tap, and Echo Dot. (Frank Catalano Photo)

Smart speaker sales soar, yet what people do clusters to the familiar in, “Smart speaker sales take off globally, but consumer appetite for novel uses is fickle.”

Futuresource, in addition to tracking smart speaker shipments, also tracks consumer behavior. As smart speaker purchasers move from experimental early adopters to mass everyday consumers, what we’re using the Talky Tinas for is shifting more to the tried-and-true from the new-and-novel…

“I think it’s fair to assume a high proportion of smart speaker demand is fueled by intrigue, novelty and certain gimmicky features which consumers tire of over time.”

Selection of audiobooks on the Seattle Public Library site. (SPL Image)

Digital audiobooks are increasing in volume as a success story in, “Listen up: Digital audiobooks now the ‘fastest growing format’ as tech and titles improve.”

The e-audiobook category is so popular that the Association of American Publishers (AAP) cited it as “the fastest growing format” in its 2018 StatShot Annual Report….

Overall, digital audiobook use, whether that audio is bought or borrowed, appears to be hitting new heights. Pew Research Center earlier this year seemed to offer confirmation when it reported “a modest but statistically significant increase” in audiobook listening, rising from 14 percent of U.S. adults in 2016 to 18 percent in 2018. At the same time, Pew noted ebook reading was slightly down over the same time period.

Chicago MCA VR art installation. (Frank Catalano Photo)

Museums try AR/VR to enhance art, or as art, in, “More than paint on a wall: Hands-on with VR and AR in art museums from Chicago to Seattle.”

All told, all three approaches to extending reality demonstrate there is no one right, or even accepted, way to apply AR and VR inside art museums…

There’s the matter of not messing with the artist’s vision. “We made sure to modify or abstract those paintings we were inspired by, so that we weren’t creating a collage of a painting or series of paintings … That would have been disrespectful of the artist and the curator’s intent.

“In many ways, AR/VR can make fine art more participatory, and museum collections more available to a larger audience,”

Anaheim’s Mr. Lincoln in 2018. (Frank Catalano Photo)

How physical attractions use digital to upgrade the experience in, “‘New magic’ at Disneyland: How the iconic theme park is enhancing its content with digital touches.”

Perhaps the poster child for continuous improvement at Disneyland is Abraham Lincoln ….

Human audio-animatronics were considered so impressive that in 1987 an Imagineer told me Disney had a technology transfer agreement with the University of Utah. The university knew how to make prosthetics that moved like real human limbs, but Disney knew how to make realistic-looking skin and hair. It was a useful exchange, in service of both medicine and story.

The latest Lincoln, updated since my last visit, is based on electronics instead of hydraulics. It’s said to represent the first of a new generation of audio-animatronic figure, autonomatronics, which can incorporate sensors and cameras. This Mr. Lincoln showed more emotion and simply more fluid motion than its predecessors.

An Echo Dot and Sonos Play: 5 streaming music. (Frank Catalano Photo)

Streaming music’s boom leaves one early entrant trailing in, “From Rhapsody to Napster: How this pioneering music service coulda been Spotify — and why it isn’t.”

Yet the music service originally known as Rhapsody was the streaming pioneer. It had the early technology lead. It even has the name “Napster,” after acquiring and adopting one of the best-known brands in digital music. Under the corporate umbrella of Rhapsody International, the Seattle-based company seemed perfectly positioned to be where Spotify is today….

“This is really a brutal business, if you even want to assume it’s a business in the end … I think Napster/Rhapsody took a far more conservative approach, but there isn’t much room for that, I’m afraid.”

There’s plenty more worth reading, of course. That’s the problem with authors trying to choose favorites among their own works; it’s like parents being asked to choose a favorite child. (Hint: Good parents don’t choose just one, unless they have just one.)

So , for your browsing and reading pleasure, here are the rest of the Media/Tech columns not highlighted above. They’re roughly grouped by topic. You, of course, are allowed — even encouraged — to pick your favorite.

Extended reality

Digital audio

Ebooks

Digital journalism

Social media

10 work/life lessons learned at 60

Okay, I could pretend my birthday didn’t exist. Or use a neat math dodge and switch from counting years in base 10, our usual decimal system, to base 12. That literally would make 60 the new 50.

But there’s no avoiding chronology. I’m 60. And to mark the occasion, I shared some lessons I’ve learned about business and personal life on Twitter on September 9.

I hadn’t planned on sharing the ten tweets beyond Twitter, but the response was pretty surprising, so I also pointed to them on Facebook and LinkedIn. As someone noted, the lessons were more about work/life balance than strict business or personal advice.

I share them here, in the hopes they might be useful. Or mildly amusing.

And if you say, “Hey, there are only 9 explicit tips, not 10 as promised in the headline!” there is one implicit in the first tweet. That admitting you are 60 publicly may feel good, but it’ll likely turn off recruiters. I’m okay with that.

Three annoying things I’ve learned about work, writing, and myself

Early this year, I decided to invert the amounts of time I spend writing and consulting. Writing, I determined, would now be primary. Consulting, if I had time and a strong interest in the engagement, would be secondary.

I updated my LinkedIn, Twitter, and Facebook profiles to match the shifted emphasis. I accepted a relatively limited amount of consulting and advisory work. I stepped up my GeekWire journalism.

I even wrote a heavily viewed blog post after my shift was already well underway. It outlined what I’d been doing and the rationale, but cautioned it was “experimental swap of emphasis,” and I’d likely be “trading one set of career annoyances for another.”

That caution was warranted.

Since the beginning of the year, I have learned three annoying things about my career, my writing, and myself that others may learn from as well.

Too many people read “spending more time (fill in the blank)” as mid-career code for “retiring.”

Let me make this really, really clear: I am not retiring. I do not want to retire. I probably practically cannot retire as it would likely lead to my early demise (either from boredom, or at the hands of my spouse after she hears me whine about boredom one too many times).

Yet there’s still this cultural assumption that “retirement” naturally goes along with writing, and sometimes consulting, mid-career.

Both, if done right, are hard work. Both can be more than full-time jobs. And both are increasingly common professional options as our society shifts from a permanent-employment economy to a freelance-and-gig economy.

My spouse points out that perhaps others mean it kindly. Perhaps they think of “retirement” as not having to go into an office every day to a job I (or more likely, they) hate. Perhaps I look like I need it.

But in today’s economy and job market, don’t assume any individual choice to write more, or even consult more, is a move to retire. Unless, of course, the only receptive audience for that writing or advice is the non-paying household cat.

The mechanics of journalism are widely misunderstood.

My writing emphasis to date has been a return to journalism, contributing a regular Media/Tech column to GeekWire, as well as a monthly arts and pop culture podcast and occasional stories about education technology and other topics.

I was a full-time staff journalist once, but that ended three decades ago. Yet I’ll venture the general public’s understanding then of what journalists do was much better than it is now.

After all, then there were (as I recall) a number of well-known movies, books and television shows about journalists. Citizen memories of reporters’ roles in successfully exposing Watergate were still fresh. There was far more news organization staff working and, importantly, visible at the local level than there is today.

So I’ve found myself educating current-day PR people and tech executives what an “embargo” and “off the record” mean (yes, a journalist has to agree to either in advance, not after being given that unsolicited news release or provocative interview quote). I’ve had to gently advise edtech industry figures on Twitter that just because TV didn’t cover an event doesn’t mean that a media ban was directly responsible — decimated local market reportorial ranks may not have even known about an event, or had staff to cover it.

And I’ve watched as technology giants seem to conflate popularity with quality of news media coverage. (Run that thought experiment on novels and movies, and you’ll quickly see where that correlation falls apart, right Madea?)

I also suspect some of this is on journalists, including their professional organizations, for not doing ongoing proactive outreach, instead apparently assuming people innately know how reporting works. Plus it’s on schools for not teaching media literacy.

Yet this is about more than preventing the spread of fake news. It’s about understanding how news reporting happens and that good reporting is not simply parroting official statements and press releases. In a democracy, that process is critical to appreciate.

It’s a fine line that separates magical thinking from pursuing a dream.

This was the hardest and most personal lesson I had to learn. Deciding you might like to do something is absolutely not the same as doing it.

When I undertook this shift early this year, I figured I’d finally write two novels I’d once outlined, or maybe one or two more non-fiction books I’d considered. Perhaps I’d return to writing long essays and short fiction; I’d had both published before.

But as I maxed out the amount of writing I could do for GeekWire and my non-consulting time freed up, I found other ways to fill it. It slowly, sadly dawned on me that the reason I’d never written those books or more fiction wasn’t because my full-time work prevented it. It was that deep down I didn’t have the fire in my belly to do the writing.

If I’d really wanted to do it, I’d have found the time. Made the time. Years ago.

That’s when it became clear to me that magical thinking had replaced pursing a dream. I wanted the results of the dream without having the underlying, unrelenting passion required to achieve it.

Here you can substitute “become company president” or “have a successful startup” or “be a Hollywood actor” for “write two novels.”

Close friends, long-time colleagues, and your own gut are important touchstones to prevent rationalizing these types of realities. Better I figured it out after only a handful of months rather than spun my wheels endlessly waiting for it to just happen.

Sometimes, I’ve now learned, you have to try something different and see if it works. And if not, be willing to admit it, stay flexible and keep open to newer opportunities that point in the right direction.

On the road, on deadline, without a space bar

The Lenovo Flex 4 laptop and its ill-fated keyboard.

You never realize how much you depend on the smallest thing until it fails. Like a key on your laptop.

Last month, I traveled to San Diego to attend the ASU+GSV Summit, an investor- and company exec-focused education technology conference. I’d committed to writing about it for GeekWire. That meant lots of note taking during sessions, nighttime drafting of stories, and the usual stuff that goes with the practice of “writing.”

My laptop of choice was a Lenovo Flex 4, which had been primarily a personal laptop (purchased when I had a corporate exec position, so I had a job-issued Dell ultralight as my main machine). The 14″ Lenovo, with its lightweight keyboard and touch screen, wasn’t a standalone workhorse. I used it almost exclusively with a docking station in my home office. But it seemed to also suffice as a road companion on my infrequent trips.

I’ve always been a fast typist and probably a bit more of a keyboard-pounder than most (I’m told I’m noisy by others on conference calls). That’s what happens when you learned “keyboarding” on an old-school manual typewriter that required great force for the metal type lever to make an impression on the paper through the cloth inked ribbon.

Not the actual typewriter on which I learned, but you get the idea.

Still, the Flex worked fine through the first day of conference note-taking, and an evening of responding to email. The next morning, as I began to draft stories, I noticed spaces frequently weren’t appearing between my words.

Odd, I thought. I kept trying, and then found periods (so to speak) of no spaces were punctuated by occasional unending strings of repeating spaces.

Glancing down at the keyboard, I saw the space bar had gone flush with the laptop base.

Uh oh.

I turned the laptop over and tapped on the base. Yes, that popped the space bar up. For about ten words of typing. Stuck flush anew.

I realized I had a problem. Solutions considered, tried, and discarded:

  1. Type a hyphen (-) between each word instead of a space, then later do a global search-and-replace. That quickly got tedious as I had to consciously stop after-each-word-to-reach-up-to-press-the-hyphen-key.
  2. Race like a stereotypical ink-stained wretch on deadline and ignore the malfunctioning space bar, inserting spaces later. Thatquicklymadereviewingandeditingtextawful. And I felt like a bizarre hybrid of James Joyce and e.e. cummings.
  3. Use the on-screen touch keyboard to insert spaces, since I recalled the Flex was also a touch screen-enabled laptop. Same mental speed bump problem as the hyphen solution, not to mention rapid smearing of the screen I was trying to read.
  4. Find an existing space, copy it, and then just paste it between words. God. No.

After trying workarounds and failing, a quick phone call to Lenovo technical support from the hotel made it clear that this was not something I could repair myself.

So for the remainder of the conference, I took my notes on paper (also leading to the realization that if one doesn’t do handwritten note-taking often, the printing becomes indecipherable and one’s hand cramps quickly), as well as in Evernote on my smartphone (hoping that auto-correct would fix any thumb-inspired typographical mess).

A manual, portable, typewriter that I still own, in perfect shape.

Once home I filed several stories for GeekWire, including a general wrap-up of ASU+GSV Summit (“For investors, the future of education technology is now the workplace“), the launch of a new interoperability effort (“Project Unicorn signs first companies to help schools handle the hairball of edtech data“), and a forthcoming Media/Tech column, all with an external docking station and keyboard plugged into the Flex.

Then the Flex 4 went back to Lenovo for replacement of the keyboard under its one-year warranty . Which was good timing, as I discovered while on the phone in the hotel room to Lenovo tech support that I was calling on exactly the one-year anniversary of my purchase. (Whew.)

I’ll be finding a new home for the now-fully refurbished Flex with its virgin keyboard. I’ve purchased a more industrial-strength primary work laptop, a Lenovo X1 Carbon on which I’m writing this.

And I hope never again will space threaten to be my final frontier.

Tips for traveling well, with or without paper

I love to travel. (Yes, even business travel.)

I hit the Million Mile Flyer level on Alaska Airlines five years ago, and am well on my way to my second million butt-in-seat miles. I used to commute regularly and routinely from Seattle to each of New York City, Boston, San Francisco, Minneapolis, and more for various projects and positions. I’ve given keynotes in locations ranging from Arizona to New Zealand.

Every couple of years, I redeem flight and hotel loyalty program points and take trips to Europe, making all of my own arrangements.

So I’ve learned stuff.

A different kind of air experience after a New Zealand keynote.

After my recent ten days of vacation in Germany and Spain (thanks to redeeming Alaska Airlines and Starwood Preferred Guest miles and points), I wrote up the latest in series of “guides” to mostly paperless travel, “Can you go paperless on an overseas trip? The Geek’s Guide to International Travel, 2018 Edition,” for GeekWire. (One hint: Evernote and/or Dropbox are great for storing digital copies of critical documents, like passports, and usable copies of any barcoded rail or admission tickets.)

But for my friends and followers on Facebook, I shared ten more general tips on how to make overseas vacation travel better:

  1. The highest and best use of frequent flier miles and hotel loyalty program points is international travel. Not only does it remove a lot of costs from the vacation equation, it provides the best value per point.
  2. Conversely, the highest and best use of vacation time is walking the city streets and visiting the local haunts wherever you are. You meet real people and see real places, not just those that hawk “We speak English!” or want to offer you a “free” walking tour.
  3. Prepare for language frustration, no matter how well you think you’ve prepared. You’re not going to understand the rapid-fire real-world linguistic shorthand outside of a language-learning app (though I did love prepping with Duolingo). Just smile and point and lot, and you’ll be fine.
  4. Wear a money belt. (Yeah, it’s a pain, but so is replacing all of your credit cards and cash on the go.) And, if you carry a day pack, consider the really safe and well-designed PacSafe brand with interlocking zipper pulls and RFID shields. We loved ours.

    Extra subway rides remain on this Barcelona transit pass.
  5. Take local mass transit. You’ll see more of the city on a tram, bus, or subway than you’ll ever see on a scripted tour bus. (And get a souvenir that may prompt you go to back, such as our Barcelona T-10 pass with four rides left.)
  6. Give yourself down days to reflect, relax, and re-visit. We decided to to forego another day trip from Madrid to either Toledo or El Escorial after a previous day trip to Cordoba so we could explore Madrid more deeply. We don’t regret it.
  7. Don’t over-plan. Pick one must-see sight per day. Then fill in around the edges as your time and energy level allow. That way, you’ll know you’ve seen the highlights and won’t be more concerned with a checklist than what’s around you.
  8. Eat local. Yes, we’re pescetarians (fish and veggie). But we tried local sausage and currywurst and Riesling and Apfelwein in Frankfurt, and jamon and paella and manchego cheese and olives and red wines and churros with hot dark chocolate in Barcelona and Madrid. Food is a critical aspect of culture, not just nourishment. Can’t indulge? Sample. (That’s what tapas are for.)

    Spain’s high-speed train fleet reaches 300 km/hour. We relied on them.
  9. Study in advance, and keep humble keepsakes along the way. Diving deeply into an experience and making it memorable isn’t just having the experience. It’s anticipation, built by catching videos and reading guidebooks about your destination in advance. It’s reinforcement, which means keeping those museum tickets with images and place maps. Don’t underestimate the value of either.
  10. Pack a sense of humor. Things will go wrong. But making others (and yourself) relax through humor at the absurd will make the journey less stressful. (And yes, I’m looking at you, Frankfurt Airport.)

And, if it’s not clear: You can use many of these on any vacation trip to get the most real life and enjoyment out of your travel.

Five years ago, being stalked by dinosaurs near Paris on a similar ten-day vacation trip.

Why I’m flipping my work model to writing more, consulting less

Three decades ago, I began my career in the tech industry. But what some don’t know is that working as a tech (or edtech) exec, whether on staff or as a consultant, has been my second career.

So after 30 years I’m returning to my first career: journalism and other writing, with consulting now as the side project.

In late 1987, I left a career in journalism (primarily in radio news, but also some TV and print) and as a budding writer of science fiction to become an early marketing manager for the Apple Programmer’s and Developer’s Association. That was when you still had to educate people about what a “personal computer” was before enticing them to buy one. For a journalist who had won Computer Press Association awards for a radio talk show (yes) about computing, working for APDA and its parent A.P.P.L.E. Co-op was a natural fit.

I went on to marketing management at Egghead Discount Software and became a marketing exec at a number of tech companies. My shift to edtech began with a consulting role as interim vice president of marketing for McGraw-Hill Home Interactive. That led to explaining tech’s potential (and limitations) in the education market. I’ve since held marketing executive staff roles at Pearson Education, Professional Examination Service, and SchoolMessenger (West Corporation), plus consulting senior roles with several more firms.

Always, it’s been with the tenets that tech marketing and branding must focus on what’s unique, believable, and true. It ties back to providing information from which a buyer can make a confident decision. If you’re missing any of these three elements, you may not be marketing in the best interests of the company or the customer. You could just be shilling for that fast buck.

Not coincidentally, those three tenets also are related to good journalism, even if the desired outcomes are very different.

Throughout my career as a tech exec and consultant, I’ve kept my hands — at careful arm’s length — in some form of journalism, usually as an analyst or commentator. I wrote the “Byte Me” column for a Seattle-area alternative news weekly for four years. For another four, I did television commentary about tech.

And for the past lucky seven years, I’ve been fortunate enough to be a founding writer for the tech news site GeekWire, contributing columns, podcasts, and news stories as often as my day job would allow. In between all of this, I co-authored a couple of Dummies books, wrote some long essays, and did a lot of public speaking.

However, there were always things I would not write about because of my concerns about perceived or real conflicts of interest. That hampered topics I was willing to take on.

So now it’s time to flip the model.

Starting, well, already earlier this year, I’m returning to journalism, analysis and commentary as my main job. That work encompasses both tech and — more so than I was able to do in the past — edtech.

GeekWire will remain my home base, allowing me to expand the writing I’ve done about edtech, continue my special monthly podcast interview/story series about pop culture, science fiction, and the arts, and begin a new weekly column about the intersection of media and technology when it comes to creating and consuming “content.” I realize this experimental swap of emphasis won’t be all wonderfulness. It’s risky. And I’ll be trading one set of career annoyances for another. Don’t let anyone tell you journalism and fiction writing aren’t businesses, especially if you expect to get paid.

Will I write for others, beyond GeekWire? Yes. There may again be long essays, short fiction, and books.

Will I still consult? As time, interest and ethical considerations allow. But I doubt much consulting will be on standard marketing. That intellectual challenge, for me, is incremental after three decades.

Besides, unlike when I began, no one today has to explain digital technology to consumers or educators to get them interested in using it. More important, and part of my role now, is helping all of us better understand how to intelligently manage tech’s effects on our everyday lives.

Seattle: A hub for both tech & science fiction

Seattle gets a lot of credit for being a hub for the technology industry. But what may not be as obvious to the masses — and is being surfaced by some tech leaders themselves — is that Seattle (and the broader Pacific Northwest) is a hub for science fiction and fantasy too.

And they’re increasingly linked.

I’ve delved a bit into those connections this year as I’ve stepped up my writing for the tech news site GeekWire. Not only do we now in the Northwest have Jeff Bezos, Paul Allen, and Bill Gates, but we will always have Frank Herbert, Greg Bear, and Ursula K. LeGuin.

(Personal disclosure: I was once an active science-fiction writer and one-time officer of the Science Fiction and Fantasy Writers of America. So my perception might be skewed, much like yours would be if someone casually mentioned there are lots of yellow Volkswagen cars on the road, and suddenly that’s all you’re seeing, even though you never noticed them before.)

So far, 2018 has provided several very public examples of the ties between the greater Seattle area, speculative fiction, and sometimes tech titans.

Example one: The late Frank Herbert, best known for the ground-breaking Dune series of novels but also a former Seattle journalist, being honored in his home town of Tacoma with a park.

Example two: Amazon has done a lot to raise the profile of science fiction and fantasy on video with its original productions. (Just think of how well Philip K. Dick’s The Man in the High Castle has been transformed into a series for Amazon Prime.)

One big reason may be that Amazon founder Jeff Bezos himself is a fan of the genre and is willing to propel adaptations. The latest? Iain M. Banks’ Culture novel series.

Example three: SFWA’s current president, Cat Rambo, lives in Seattle and is a tireless advocate for writers (especially of short fiction and, lately, of games). One of those writers Cat and SFWA have recently highlighted is Peter S. Beagle, who lived in the Seattle area during the 1980s and has a 2016 novel, Summerlong, set here. Beagle will shortly become a SFWA Grand Master.

Finally, it doesn’t all have to be pure science fiction and fantasy. It can be related nerd culture, such as the long-running television sitcom The Big Bang Theory. And Bill Gates is on it. Really.

The guest appearance probably won’t provide any insight into the science fiction Gates prefers. But earlier, he had expressed an appreciation for the work of Neal Stephenson — who happens to live in the Seattle area, too.

What’s happened to edtech industry news?

http://www.sfcenter.ku.edu/sturgeon-campbell-awards.htm#images
Theodore Sturgeon Award trophy “asks the next question.” (Gunn Center Photo)

I don’t do tweet storms much. But recently, I got riled up about the state of K-12 edtech industry news coverage. Ten tweets resulted.

I don’t regret any of what I wrote rapidly that morning. Except maybe misspelling “motivators” in the very first tweet, a typo I introduced as I tried to make “motivations” fit into Twitter’s 280-character limit and had to come up with another word.

I’ll also point out that EdSurge is doing some good reporting in the K-12 edtech area. What EdSurge writes can be selective and uneven as the edtech news and resource site has expanded its coverage  into higher education and adjacent markets.  Yet some of EdSurge’s best work has come from Managing Editor Tony Wan, who provides context and background, and not just the latest press release.

I also didn’t mention Education Week’s EdWeek Market Brief, which arose as the funding boom did (and seems to be tinged with the patina of a subscription market research service, but isn’t quite that). Still, it’s not edtech-specific, and appears to be a bit of a side project to Education Week’s mainstay good work in covering education as a whole.

That leads to one final postscript observation: Perhaps there just isn’t enough, in these days of click-bait and cut-back journalism, of what science-fiction writer Theodore Sturgeon once simply called, “Ask the next question.” He was describing it in terms of good speculation and debate. It’s also a hallmark of good journalism.

Of Pittsburgh, edtech, and science fiction

Duolingo’s Pittsburgh headquarters. (Duolingo photo)

February is coming to an end. And with it, a rather unique initiative of GeekWire’s.

Back when Amazon announced it was accepting proposals from cities to be the location of that company’s “HQ2,” GeekWire’s founders were inspired (admittedly, during a happy hour).

If Amazon can solicit bids for an HQ2, they thought, why not GeekWire?  And thus was born the GeekWire HQ2 project.

GeekWire would only locate a co-headquarters in the winning city for a month, and just bring a handful of transplanted jobs (the RFP stated “up to three”).

Yet several cities responded, and Pittsburgh won.

Even though I didn’t travel to Pittsburgh, I did contribute. I happened to know that Pittsburgh is a hub of education technology activity, and developed a detailed round-up of how edtech is in Pittsburgh’s DNA — going back to Fred Rogers, when “Mister Rogers’ Neighborhood” was airing on the edtech of its era (television).

My contributions took a different tack as the month progressed. Turns out Pittsburgh also is a hub for science-fiction activity — at least in 2017 and 2018. The Science Fiction and Fantasy Writers of America is presenting its Nebula Awards in Pittsburgh again this May, as the Nebula Conference completes a two-year location rotation.


Plus, this year’s SFWA Grand Master, being honored for a lifetime of achievement, has roots in both Pittsburgh and Seattle. So I highlighted the career of author Peter S. Beagle (best known for the novel The Last Unicorn, but writer of so much more, including a Star Trek: The Next Generation episode, film adaptations, and many other books) in the context of SFWA and the two cities.

Catch up on all of GeekWire HQ2 special coverage here. And, if you’re wondering what else I’ve been writing lately, my GeekWire author archive is here. (Spoiler alert: there’s edtech, science fiction, pop culture and a fascinating podcast with author and futurist Ramez Naam.)

Most memorable geek writing of 2017, recapped

Recording GeekWire’s “popcast” at Living Computers in Seattle. (GeekWire photo/Clare McGrane)

For those keeping track (and it may just be my close family, when pestered), my fondest writing work was about the intersection of tech, the arts, and pop culture in 2017. And it was all for GeekWire.

Much of it wasn’t timely “news,” per se, though some of the underlying interviews that I did for a special GeekWire podcast series beginning in August did spawn news stories.  There were some non-“popcast” articles that were also popular, including a re-cap and re-think of education technology funding (and its “edtech” industry label) at year’s end, plus a candid re-assessment of my ability to forecast tech’s future.

Other highlights? I’ll let my threaded Twitter avatar speak for me. (Because 2017.)

Strategic advice, analysis and insight.